Adidas's Latest Sneakers Are Also Public Transit Tickets. But There's a Catch. - Fortune

Adidas's Latest Sneakers Are Also Public Transit Tickets. But There's a Catch. - Fortune

Fortune

Adidas's Latest Sneakers Are Also Public Transit Tickets. But There's a Catch. Fortune Adidas has some new sneakers that aren't just made for walking—they're for taking public transport, too. The German clothing giant has struck a deal with the Berlin transit authority, BVG, in which Adidas will sell 500 pairs of sneakers that have year ... Sneakerheads rush for subway-style shoesDeutsche Welle Subway-themed sports shoes are just the ticket for BerlinersReuters Berlin trainers double up as metro ticketsBBC News Lonely Planet Travel News -The Guardian -Evening Standard all 12 news articles »