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Asics has a new plan to get cool with the help of a world-famous DJ
Business Insider The brand is known for its running shoes, and McCarthy says that 30% of the runners in the New York City Marathon wear Asics shoes. But runners are a shrinking group, so Asics needs to find new ways to expand its customer base. "The growth in running ... How DJ Steve Aoki Will Change How You Think About Asics |
Wednesday, October 18, 2017
Asics has a new plan to get cool with the help of a world-famous DJ - Business Insider
Asics has a new plan to get cool with the help of a world-famous DJ - Business Insider
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